The autumn novelties of the Italian Hospitality Collection are dedicated to wellness: the Lux Spa of Fonteverde in San Casciano dei Bagni is in particular a new area equipped with a thermal pool Light bath, with chromatic tones created to promote relaxation, as well as cabins for rituals and signature beauty treatments. Also the Grotta Giusti Thermal Spa Resort in Monsummano Terme, who joined the brand in the summer Autograph Collection, will have a new high-end spa opening in April 2022. The historic nineteenth-century villa, surrounded by a centuries-old park, has been restored to its former glory thanks to an accurate project inspired by the poetry and natural elements of the place, curated by the London architecture studio Richmond International. All the Tuscan resorts of the group (in addition to those already mentioned there are also the Baths of Pisa) have joined the Bonus Term, which allows all adult citizens residing in Italy to obtain a 100% discount on the purchase price of spa services, up to a maximum of 200 euros.
In short, the Italian Hospitality Collection is preparing for a new season full of satisfactions with increasing bookings and estimates of doubling of production compared to 20/21. All while Chia Laguna in Sardinia is about to close a record summer with average occupancy in August close to 100%. On the mountain front, a very strong recovery is expected for the winter season Le Massif, in Courmayeur in the Aosta Valley, which will reopen on December 3rd.
“After an exceptional summer and a performance in September beyond expectations, we continue to record a recovery in both domestic and foreign demand which bodes well for next season – underlines the group director of operations. Marcello Cicalò -. In fact, the demand for tailor made experiences, wellness and sport is growing. We therefore expect that the pent-up demand for wellness and ski will drive the recovery in the winter of 2021-22 ″.